Iman is paying homage to her marriage to the late David Bowie along with her debut perfume, known as Love Memoir.
The supermodel is leveraging her cherished reminiscences from her almost three many years with the music icon for the scent, which takes inspiration from Bowie in addition to her international travels and her time sheltering in place at her upstate New York nation residence.
“I undoubtedly created [the fragrance] for myself in hoping to encourage folks to have fun reminiscences,” Iman mentioned. “I’m 66, so what was actually clear to me is that on the finish of our days a very powerful factor and probably the most cherished factor that we maintain on and can maintain us by means of the remainder of our lives is our reminiscences that we’ve shared with our family members. [The fragrance] was actually a tribute to my love — my everlasting love and devotion to my husband.”
Iman paid homage to Bowie by incorporating a woodsy vetiver into Love Memoir. The supermodel said that Tom Ford Noir Excessive, a woodsy perfume, was Bowie’s favourite — and the scent that she has worn on daily basis since his demise in 2016. She needed to honor her late husband by incorporating the scent into her personal perfume, in addition to including in notes like bergamot, rose, French vanilla and black currant that reminded her of her travels in Italy.
“One of many scents that basically meant loads to me was bergamot as a result of it jogged my memory of Italy,” she continued. “We bought married in Florence and so we used a mix of bergamot, black currant, delicate florals like rose, French vanilla and, in fact, vetiver. Each be aware for me evokes these reminiscences and particular instances we shared.”
Love Memoir
Courtesy
Iman was additionally impressed by the sunsets she witnessed every day whereas sheltering in place earlier within the pandemic at her upstate New York nation residence. She used the sunsets as inspiration for the perfume’s scent profile, in addition to the amber hue of its bottle.
For the perfume bottle — which is an oval form with a hammered gold topper — Iman additionally seemed to a practice she began whereas sheltering in place.
“What I did to calm myself on this 12 months that we have been actually caught and away from our family members, I’ve a property that has plenty of stones, so I began stacking stones,” she mentioned. “In some cultures, there’s a custom of stacking stones and what it actually comes from is it’s initially for creating memorials for individuals who handed away.”
Whereas that is Iman’s first perfume, she has been a fixture within the magnificence business since 1994 when she launched Iman Cosmetics, which was one of many first make-up manufacturers in the marketplace formulated for folks with darker pores and skin tones. She additionally launched Iman International Stylish in 2007, which presents vogue and equipment on HSN.
“It has been a real privilege to affix Iman on this private journey as she brings to life a perfume impressed by personal love story,” mentioned Bridget Love, basic merchandise supervisor and vp of magnificence at QVC and HSN. “From the luxurious packaging to the form of the bottle and sensual notes, each element of this challenge is an trustworthy reflection of reminiscences rooted in a deep love. As a long-standing HSN vendor we’re excited to share Love Memoir not solely with Iman’s current adoring buyer base, however with new clients who’re impressed by the love and fervour of her story.”
Love Memoir is offered as a perfume, physique lotion and purse spray ranging in value from $24.95 to $84.85 solely on HSN and HSN.com beginning on Nov. 19.
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