E.L.F. Cosmetics Made a TikTok Challenge to Celebrate Its Poreless Putty Primer — Details
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Before this season, before lockdown started, E.L.F. Makeup created a name for itself TikTok using an enjoyable dance challenge that encouraged individuals to wash their hands — it included its catchy jingle. Now, the pharmacy beauty brand comes with a brand new challenge named #elfMagicAct to celebrate its own best selling Poreless Putty Primer, which functions just like magic, if you can, by smoothing out the skin and filling pores to get a subtly blurry effect.
To spotlight the fan-favorite face primer, E.L.F. is encouraging TikTok users to discuss their own special creations utilizing the item, alongside the hashtag #elfMagicAct along with the newest new tune, “Magic Act,” that was created using award-winning artist M. Maggie to further underline the challenge. From that point, the newest will select 200 lucky people to acquire a free Poreless Putty Primer.
Though the battle just just launched on @elfyeah, it features some seriously awesome submissions from gifted TikTok founders like @Laurengoodwin, @Itsjustaba, and @Benjikrol. Moreover, the label for the challenge currently has over 673 million viewpoints, which only goes to show how much men and women love this primer.
Talking of that, for people who don’t understand, the Poreless Putty Primer is popular since it reduces pores and leaves the skin appear silky smooth — yet not oily. In addition, it includes moisturizing squalane to keep skin hydrated and plump, and it is available at practically any pharmacy for $8. Oh, and did we say it was called the #1 primer in America according to data from Nielsen Holdings? So there is that, also.
All this to say: This is the opportunity to not just get creative and show off your makeup abilities, but also to possibly take home a free Poreless Putty Primer. Post your video now utilizing the necessary hashtag #elfMagicAct to get an opportunity to win the item, and to receive your work done.
In the meantime, have a look at a few of the wonderful looks already made using the primer, under.
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