Rokael Lizama Examined Rokael Magnificence’s New False Eyelashes on Beyoncé

Lizama flew to China with Neal Farinah, Beyoncé’s hairstylist, to take a look at producers. After choosing up dozens of samples, he spent about seven months going by means of choices earlier than choosing a producer with the very best fake minx he might discover. With them, he created lashes with smooth, natural-looking hairs on an invisible band. The true giveaway that you just’re carrying falsies is their base, Lizama says. To keep away from this, his strips are particularly organized alongside the band in patterns that make the lashes look extra such as you grew them your self and fewer like a pretend set. 

I am most excited to see the model of the people within the Stars line. Lizama says their form has by no means existed earlier than, so he patented them. (They’re so below wraps till their launch in late August, Lizama needed me to signal a non-disclosure settlement to see them.) 

Lizama additionally reveals he is creating totally different colours of lash glue that higher flatter and improve your eye make-up, in addition to different merchandise within the eye class. “I like sparkles in order that they’re undoubtedly in that lane of dreamy and sparkly,” he says. For now, Lizama recommends gluing on Rokael Magnificence’s falsies with the basic Ardell Duo Lash Adhesive or a pen, like Lola’s Lashes Flick & Stick. For the best utility, he says trying down at a mirror as you stick them on will maintain you from getting glue throughout your lids and offer you entry to probably the most snug lash placement.

Lip merchandise are additionally within the pipeline. Nevertheless, Lizama is holding off on their launch as a result of he would not really feel snug providing them simply but. “Individuals will not be capable to put on them the best way I might need them to put on them out,” he provides. 

One other teaser Lizama shares: He is engaged on top-secret collaborations with a few of his shoppers. Fingers crossed for extra Beyoncé-approved make-up in our lives. 

For now, you’ll store The Solar, Moon, and Stars lash assortment on rokaelbeauty.com. 

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Comply with Devon Abelman on Twitter and Instagram.