Lady Gaga’s Haus Laboratories Launches Eye-Dentify Gel Pencil Eyeliners —Overview

It may vary from person to person, but everybody has their particular comfort blanket. For one, that may be a hot, home-cooked meal or a all-day binge of your favourite TV show. I’ve a few: mid-2000s emo songs, video games, buying sprees, and — most significantly — eyeliner. Since the minute I learned to use it, eyeliner was my shield against the entire world. Bold black stripes ward off my enemies; brightly colored images invite new friends; smoked-out lash lines mad with no word. Eyeliner enables me become whomever I need for your day.

That enabling effect is precisely what Lady Gaga and Haus Laboratories set out to reach with their most recent launch, Eye-Dentify Gel Pencil Eyeliner. “We made them so that you could write your personal stories, create your personal viewpoints, and show the world exactly what you would like them to view,” Gaga informs Allure.

As cosmetics artist and Haus Laboratories international artistry manager Sarah Tanno informs Allure, the eyeliners are in the works for 2 years, and it’s easy to see why. All these 20 gel-cream pens tick all the boxes onto a lining fiend’s must-have listing: a broad and one of a kind colour range, varying endings, a sharpenable suggestion, and also a foolproof formula.